Sellzone Review – Maximizing Your Amazon Success with Sellzone’s Features

Sellzone committed to help sellers effectively research products, test and refine listings, optimize pay-per-click (PPC) campaigns, and gain valuable insights into their traffic and listing performance. This comprehensive Sellzone Review covers everything you need to know about the best tool for Amazon sellers.

What is Sellzone?

Sellzone, formerly known as Sellerly, is a comprehensive toolkit designed specifically for Amazon sellers. Developed by Semrush, a leader in search engine optimization and digital marketing, Sellzone offers a suite of tools that help sellers optimize and manage their Amazon product listings.

How does Sellzone work?

Sellzone works by providing a suite of specialized tools that Amazon sellers can use to optimize their product listings, improve their marketing strategies, and enhance their overall sales performance. Here’s a detailed look at how each of the key tools within Sellzone functions:

Amazon Product Research Tool:

Function: Identifies profitable products and provides insights into market trends.
How It Works: Users can search for product ideas, analyze competitors, and evaluate demand and profitability based on historical sales data, reviews, and ratings.
Split Testing Tool:

Function: Enables A/B testing of product listings.
How It Works: Sellers can create different versions of their product listings (e.g., titles, images, descriptions) and test them against each other to determine which version performs better in terms of conversion rates and sales.
PPC Optimizer Tool:

Function: Optimizes pay-per-click (PPC) advertising campaigns.
How It Works: Analyzes PPC campaign data to identify high-performing keywords and ads, suggests bid adjustments, and provides recommendations to maximize return on investment (ROI).
Keyword Wizard Tool:

Function: Conducts keyword research and analysis.
How It Works: Helps sellers find relevant keywords to include in their product listings to improve visibility. It suggests high-traffic and low-competition keywords to enhance search ranking.
Traffic Insights Tool:

Function: Offers insights into traffic sources and competitor performance.
How It Works: Analyzes where a product’s traffic is coming from, including external sources, and provides competitive analysis to understand how similar products are performing.
Listing Quality Check Tool:

Function: Evaluates and improves the quality of product listings.
How It Works: Assesses various elements of a product listing, such as images, descriptions, and keywords, and provides actionable recommendations to enhance the listing’s overall quality and appeal.
Listing Alerts Tool:

Function: Monitors listings for changes and issues.
How It Works: Sends notifications if there are any significant changes or problems with a listing, such as unauthorized edits, listing suspensions, or sudden drops in rankings, allowing sellers to address issues promptly.
By integrating these tools into their workflow, Amazon sellers can make data-driven decisions, continually optimize their product listings, and maintain a competitive edge in the marketplace.

Who should use Sellzone?

Sellzone is a great set of tools for sellers, merchants, and marketers who want to find the best-selling products, manage PPC campaigns, scout and audit listings, and increase traffic.

Sellzone Pros & Cons

Pros

• Amazon seller package
• Many free tools in all plans
• User-friendly.
• Monitors and optimizes product listings

Cons

• Amazon US-only.
• The $50 version lasts a month.

Features of Sellzone

Sellzone has tools for Amazon sellers of all levels, from beginners to millionaires. As we all know, Amazon SEO and listing optimization are important to making money. Monitoring and protecting listings need it. Most importantly, it’s a solopreneur’s secret weapon for scaling. You may create a winning marketing strategy for a one-person team using these tools’ data.

Amazon Product Research tool

This tool helps Amazon sellers estimate product profitability.

• Get current product demand data.

We refresh our information so you may choose the trending product.

• Find the proper product without understanding the tool.

Product Research is simple. Even for Amazon newcomers, the easy interface simplifies research. The tool has numerous explanations.

• Get product ideas instantly using automatic filters.

If you prefer your own product selection tactics, you can disable the sophisticated filters that select the most profitable things for resale.

• Improve cost and profit forecasting.

Product Research estimates Amazon fees for selling one product over another. You’ll also see monthly product sales predictions.

Split-Testing tool

This free split-testing tool optimizes product pages to boost Amazon sales. After a basic setup, it automates the procedure and gives sales data.

• Our program provides infinite split tests to create the most profitable listing.

You can edit listings directly and instantly.

• With limitless testing and real data, keep growing income!

A/B tests on Amazon?

• Split-testing follows Amazon’s policies. Follow its official Style Guide.

Supported Amazon Marketplaces? Only the US Amazon Marketplace has this app.

PPC Optimizer tool

PPC Optimizer automates Amazon ad campaigns, taking into account several advertising factors you can miss for bidding.

• ROI, not ACoS

PPC Optimizer produces four campaigns using your basic parameters to determine the best product advertising strategy. Thus, the program continuously improves your campaign, adjusting keywords, product targetings, and bidding techniques to fit your specifications (target ACoS, total budget, and duration).

• Choose auto or manual!

Our program can automatically select the best keywords to target, or you can manually add keywords and negatives.

• Sales matter. Privacy too.

Connect your Amazon account to set up the tool. We don’t see your financials, customers, or products?only ad campaign data. Semrush’s data privacy protocols protect your data.

Keyword Wizard tool

Find the appropriate search phrases with the Amazon Keyword Wizard.

• Dominating Amazon search

Present the most relevant high-volume search phrases for any product to boost Amazon search rankings. Locate your clientele.

• Simple UI with sophisticated filtering

Unique filtering options let you focus solely on impactful terms.

• Grow faster than competition.

Use a high-volume, low-competition keyword list to generate Amazon ranking ideas. Only the US Amazon Marketplace has this tool.

Search Insights tool

Check Amazon search traffic, keywords, placements, and special search results (SERP features).

• Use your competitors’ keyword rankings.

Discover popular shopper searches and competition ranking terms to boost product listings and reach more customers.

• Pre-launch new products.

Before the launch, learn more about your customers, your market, and listing creation.

• Browse keyword reports.

The app displays search volumes, average positions, and keyword-driven product traffic estimates. Predict keyword performance using historical trends.

Traffic Insights tool

Traffic Insights lets you analyze Amazon listing traffic channels and adjust your marketing strategy.

• Expand your brand outside Amazon.

Use external traffic channels to increase sales and audience. Amazon Seller Central does not have our info.

• Competitors’ best practices

It lets you research any Amazon product. Discover your audience, top traffic drivers, and development opportunities.

• Optimize your marketing plan.

When evaluating a new product, boost your promotional approach, reach, and audience potential.

Listing Quality Check tool

Amazon sellers can use the Amazon Listing Quality Check tool to audit listings for incompleteness, Amazon standards compliance, and content problems and optimize them.

• Get best-practice recommendations.

Your listing will be graded. Use the actionable listing tips to maximize visibility.

• Enhance your listing quickly.

Listing checks are critical, recommended, or optional. Critical concerns protect your listing from Amazon suspension.

• Assess your competitors’ listings.

Scan many listings for mistakes, analyze failed checks, and implement solutions to improve speed. Only the US Amazon Marketplace has the tool.

Listing Alerts tool

Amazon Listing Alerts alerts merchants to listing issues before they effect sales.

• Maintain your Amazon product listing 24/7.

Keyword ranking shifts, losing the buy box, listing suppression, traffic drawdowns, pricing changes?track any undesirable changes to your product listings in one location.

• Discover listing dangers immediately.

Your listing and keywords are updated every 6 hours. With this data, you may define listing rules before your competitors.

• Easy alerts

Only critical warnings. Get rapid email notifications, SMS, or daily email digests.

Sellzone Pricing and Evaluation

Sellzone offers three monthly bundles from $0 to $85. Sellzone has free and premium versions.

Free package

The free subscription includes ASIN external traffic analysis, Listing Quality Check for Basic Amazon Requirements for multiple ASINs, and Split Testing. Unlimited testing and listings. The free subscription limits other capabilities and does not include Listing Protection. It may suit new users who are still considering the paid subscription or sellers who are mostly interested in A/B testing.

Growth package

Sellzone instruments are unlimited with Growth. The paid subscription plan adds Google Organics, PLA, and Listing Quality Check statistics to the free one. Paid subscribers have complete listing protection. This suite suits all Amazon retailers. It can provide valuable insights into external traffic and listing performance, in-depth analytics, and listing improvement suggestions. $50 per month with a 7-day trial. To cancel, you must email Customer Support.

Pro package

Sellzone has also built out a larger plan, named Pro plan, which allows you to have all the advantages of the Growth plan and get in addition.

Conclusion

You can’t go wrong with Sellzone if you need a reliable set of tools to help you set your Amazon business apart from the competition. It’s a great set of tools that anyone can use, even if they don’t know much about computers.